Loyalty Programs are structured marketing efforts that reward, and therefore encourage, loyal buying behavior; in other words, a simple way of saying ‘thank you,  dear customer’

Over the years Data Direct has garnered extensive experience across verticals to deliver value through acquisition, retention, usage and advocacy. We offer a comprehensive service including strategy, analytics, call centre helpdesk, SMS and email engines and fulfillment. Our successful loyalty management campaigns have benefitted some of the biggest corporate in the region. Our loyalty programs are backed by a core team with extensive experience and an infrastructure dedicated to support every aspect of programs.

Our loyalty programs are backed by a core team with extensive experience and an infrastructure dedicated to support every aspect of programs.

  • In-house call centre with over 100 help stations
  • Online and offline fulfillment / mail room / broadcast services
  • Campaign management and business intelligence tools for customer profiling
  • Data warehousing and data analysis services for data management and insight

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